Revitalize your blonde hair with Biolage's Toning Shampoo, expertly formulated to neutralize brass and yellow tones. This purple pigment depositing shampoo restores cool undertones while strengthening hair to prevent damage. - **Professional Toning**: Effectively deposits purple dye to combat brassy and yellow hues, ensuring fresh and vibrant color. - **Vegan & Paraben-Free**: Rest easy knowing this formula is free from harmful chemicals, promoting healthier hair. - **Enhanced Shine**: Leaves hair toned, silky, and shiny, achieving 2.5X smoother results with 3X less breakage. - **Easy Application**: Simply apply to wet hair, lather, and leave in for 3-5 minutes for maximum toning benefits. Rinse thoroughly and follow with the Color Last conditioner. - **Part of Color Last Collection**: Designed for all color-treated hair types, this shampoo helps maintain shine and health between salon visits. Elevate your hair care routine with Biolage Toning Shampoo, available in a convenient 13.5 Fl Oz size, and experience the transformation to beautiful, healthy hair.

Introducing ColorLast Purple Shampoo by Biolage, a revolutionary toning shampoo designed specifically for blonde and lightened hair. This premium purple shampoo combines pure purple pigments with a nourishing blend of fig and orchid to ensure your hair remains healthy, conditioned, and vibrant between salon visits. Experience the power of professional haircare that not only neutralizes brassiness but also enhances the natural beauty of your hair.

Key Features:

• Toning Shampoo: Formulated with purple pigments that effectively neutralize brass and yellow tones, restoring the cool, bright hues of blonde hair.
• Professional Quality: A salon-favorite product trusted by stylists to revive and maintain the vibrancy of blonde hair.
• Vegan and Paraben-Free: Made without animal-derived ingredients or by-products, ensuring a guilt-free haircare experience.
• Enhanced Smoothness: Leaves hair 2.5X smoother and reduces breakage by 3X, promoting healthier hair.
• Easy Application: Simply apply to wet hair, massage, and lather for optimal results; for enhanced toning, let it sit for 3-5 minutes before rinsing.
• Color Last Collection: Part of a complete color-preserving system that keeps all color-treated hair types shiny and healthy.

Why Choose ColorLast Purple Shampoo?

This innovative purple shampoo is essential for anyone with blonde or color-treated hair. The unique formula not only tones and neutralizes unwanted warm tones but also strengthens and protects your hair, preventing damage between salon visits. The science behind purple shampoo lies in the color wheel—purple pigment counteracts yellow hues, resulting in a fresh, cool-toned appearance.

Real-World Applications:

ColorLast Purple Shampoo is perfect for those who frequently color their hair or spend time in the sun, which can lead to fading and brassiness. Use it weekly to maintain your salon-fresh look, keeping your blonde hair looking cool and vibrant. Ideal for all hair types, this shampoo can be a staple in your haircare routine, ensuring your locks remain in pristine condition.

Usage Instructions:

• Apply to wet hair, massaging it into your scalp and lengths.
• For maximum toning benefits, allow the product to sit for 3-5 minutes.
• Rinse thoroughly and follow up with Color Last conditioner for best results.

Experience the Biolage Difference:

As a recognized leader in professional haircare, Biolage is committed to delivering high-quality products powered by botanicals. With ColorLast Purple Shampoo, you can enjoy the benefits of a salon treatment at home, achieving healthy, shiny, and beautifully toned hair. Embrace the transformation and let your blonde shine bright with Biolage.